Loudo

Loudo by Sarah Baker Perfumes is a Woody fragrance for women and men. Loudo was launched in 2021. The nose behind this fragrance is Chris Maurice. Top notes are Cherry, Bergamot, Petitgrain and Neroli; middle notes are White Chocolate, Cypriol Oil or Nagarmotha and Orange Blossom; base notes are Laotian Oud, Agarwood (Oud), Amber, Vanilla and Musk. Loudo is at first innocent with the evocative aromas of childhood appetites. But, it dries down to something seriously grown-up. Proustian white chocolate and rediscovering a beloved game in a wooden chest in the attic, realising years later it was the seed of your adult prowess; the sensual, sexy and clever you. Loudo’s name is a pun on “oud”, one of its key ingredients, and the Latin word for “play” or “a game”, though it can also mean “to flirt” or to pull the wool over someone’s eyes in a good natured way in Latin. Game on!