It Was A Time That Was A Time

It Was A Time That Was A Time by ICONOFLY is a Oriental Woody fragrance for women and men. It Was A Time That Was A Time was launched in 2015. The nose behind this fragrance is Nicolas Bonneville. Top notes are Ambergris and Sea Notes; middle notes are Suede, Tonka Bean, Patchouli and Violet; base notes are Incense and Musk. IT WAS A TIME THAT WAS A TIME is the result of British artist Shezad Dawood's free-form, collaborative filmmaking experiment, whereby participants took turns documenting each other living in a speculative community formed in response to a theoretical environmental cataclysm where rules of society, gender and relationships are given new expression. Through a unique collaboration with French perfumer Nicolas Bonneville an experiment was conducted to attempt to make an accompanying scent to this film that combined notes of destruction and decay, with beauty and novel forms of intimacy. As the experiment proceeded, it moved from being an accompanying scent, to the scent of the landscape, to the liberated scent of the people forming this imagined community.