Pure Style

Pure Style

Betty Barclay
Pure Style
HomeFloralBetty Barclay

THE HOUSE OF

Betty Barclay

Pure Style

Launched 2010 Feminine
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Description

The story behind this fragrance

Pure Style by Betty Barclay is a Floral fragrance for women. Pure Style was launched in 2010. Top notes are Freesia, Bergamot and Peach; middle notes are Lily-of-the-Valley, Jasmine and Magnolia; base notes are Musk, Virginia Cedar and Amber. Betty Barclay will enrich her collection of fragrances with another perfume in April 2010. Pure Style is a clean and white fragrance for women aiming at self-confident business women. Composition of the new perfume Pure Style brings us notes of bergamot, white freesia and white peach in a top, adding jasmine, lily of the valley and magnolia in a heart. Base notes include a blend of white amber, cedar and white musk. Its outer carton is also white, just like minimalist flacon with sporty, curvy edges which accentuate union of cleanliness and femininity. The whole 'white theme' of the edition is presented in an advertising campaign where the colour of white dominates. Fragrance Pure Style is available as 20ml edp, 20ml and 50ml edt spray, 75ml deo spray, 200ml shower cream and 200ml body lotion.

The Composition

A symphony of notes that unfold over time

TOP NOTES

First impression · 15–30 minutes

PeachBergamotFreesia

HEART NOTES

The soul · 2–4 hours

JasmineLily-of-the-ValleyMagnolia

BASE NOTES

The lasting impression · 4+ hours

AmberMuskVirginia Cedar

Perfect For

💼 Office🍷 Date Night🛋️ Casual🏃 Sport✈️ Travel

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