The Heritage
The House of New Brand Parfums
New Brand Parfums built its forty-fragrance catalog across fresh, gourmand, and floral terrain, charting a path from 2013 to 2020 that favors brightness and sweetness in equal measure. The house leans toward crisp top notes—citrus, green accord, ozonic snap—that give way to gourmand warmth: caramel, vanilla, amber, soft spice. Florals thread through as counterweight, offering rose, peony, tuberose in varying intensities. The result is a body of work that moves between airy and indulgent, never austere, rarely heavy—accessible compositions that balance clean air with edible comfort.
40
Fragrances
The Collection







